Classic diets usually rely on drastically reducing your energy intake with prohibitions. You then only eat "allowed" foods and meals are often replaced with powders. This promises quick success on the scale, but in reality causes a lot of stress, is questionable from a health point of view and the probability is very high that you will gain weight again after a short time.
iChange, on the other hand, helps you to gradually adjust your diet and effectively build up new habits. By making many, small changes, you develop a way of eating that you want to follow in the long term and that doesn't feel like constant abandonment. iChange also helps you overcome the mental challenges of weight loss, avoiding stress eating, cravings, guilt and the yo-yo effect.
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